"Well", replied the man,"I come from the Cheddar area of England, so I thought I would call it "Cheddar Cheese""
"But someone already has that name. Come back when you have thought of another one"
The man goes away and thinks. Six months later he goes back to the bank with his plan and meets the manager again.
"Ah yes. I remember you." he said, " Did you think of a different name for your business?
" Yes." said the man "I have moved the entire operation to the Holy Lands. The business is called "Cheeses of Nazareth."